Candidate
School 2010
held on March
6, was a huge success!
Operation
Clean Government’s
5th biennial Candidate School, a
non-partisan educational seminar,
was held all day on Saturday, March
6, 2010 and was attended by 135
potential candidates and their staff and 25
faculty members.
Designed to broaden citizen involvement
in state and local government, it
empowers citizens with the knowledge
they need to get involved and succeed
in the political process.
The 35 page, spiral bound, Campaign
Resource Manual is available for
purchase for $18, including sales
tax and postage.
Video from this event will be available
shortly.
Send
a check made out to OCG, noting “Resource
Manual” to:
Operation Clean Government
PO Box 8683
Warwick, RI 02888
To
order the “Resource Manual” online:
CLICK
HERE Images
from the 2010 Candidate School!
(20 images. Select below)
MORNING
PROGRAM
7:15
Full
Buffet Breakfast – Welcome:
Larry Valencia, OCG President;
Candidate
School Founder: Bruce Lang;
Speaker:
John DePetro, WPRO 630 Morning
News
8:30
Deadlines, filing requirements,
campaign finance & reports:
The Honorable A. Ralph Mollis,
Secretary of State
9:10
Ethics
Commission rules: Jason Gramitt,
Education Coordinator/Staff
Attorney for the Rhode Island
Ethics Commission
9:50
Structuring
Your Campaign – Making
the decision to run; brief
overview of what you need
to run an effective campaign
including selecting a Campaign
Manager: Professor Victor Profughi, Adjunct Professor at University of Rhode
Island, Owner at Quest Research, CEO at Quest Research Public Opinion, Public
Policy Surveys
10:30
Fundraising,
Wise Campaign Spending and
Pay Pal: Seth Klaiman, SMK
Enterprises
11:00
Print, Radio and Other Media – Press Releases & effective
print advertising. Presenters:
Tom Ward, Publisher of The
Valley Breeze and Dave Layman,
Layman Communications
AFTERNOON
PROGRAM
12:00
Lunch - Speaker: The Honorable
Donald L. Carcieri, Governor
BREAKOUT
SESSIONS
Choose
the session that will be most
important to your campaign
1:15
Session #1
A.
State Issues – for candidates for State offices & General
Assembly Presenter: The
Honorable Donald L. Carcieri,
Governor
B.
Municipal Issues – for
candidates for local office
Presenter: The Honorable
Joseph Larisa, Mayor of East
Providence
C.
Strategy – Targeting potential votes – Identifying the votes you
can win – Don’t waste your time! Presenter: Richard Foley, The Prince
Group
1:50
Session #2
A.
How to beat an entrenched
incumbent.
Moderator: Dave Layman,
Layman
Communications. Panel:
The Honorable
Ed O’Neill,
Senator (I); The Honorable
Deborah Ruggiero, Representative
(D);
The Honorable Brian Newberry,
Representative (R)
B.
Know the Issues and
How
to answer questions
honestly while not
alienating half the
room!
Presenter: The Honorable
Arlene Violet,
former RI Attorney
General
C.
How to Get Out The Vote (GOTV),
targeted for campaign Staffers.
Presenter: Ernest Carlucci,
Campaign Chairman for Secretary
of State A. Ralph Mollis
2:30
Session
#3
A.
Women candidates / Getting the
women’s
vote Presenters: The Honorable
Arlene Violet and Deborah Perry
, Executive Director of the
Northern RI YWCA
B.
Minority candidates / getting
the minority’s
vote Presenters: Angel Tavares,
Esq., specializing in election
law, and Sandy Riojas, political
advocate, political commentator, & educator
C.
Branding yourself – What
do you stand for - Campaign Theme
/ Image. Presenter Gregg Perry,
The Perry Group, Reputation Management & Strategic
Communications
3:10 – 3:25
BREAK
SPECIAL
PRESENTATIONS FOR ALL 3:25
Using the Internet – Webmedia;
YouTube, Twitter, Facebook. Etc.
Gregg Perry, The Perry Group,
Reputation Management & Strategic
Communications
4:15 – 5:15
Education Roundtable -- an issue for every campaign Moderator:
Dave Layman, Panelists: Bob Walsh, RI NEA; The Honorable Dan McKee,
Mayor; Anthony Carcieri, President,
East Providence School Committee; Harry Staley, Chairman, Rhode
Island Statewide Coalition (RISC).
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